Zovala, zomwe zimapangidwa pansi pa chizindikiro cha Skechers, zimadziwika kwambiri padziko lonse lapansi. Choyamba, chizindikiro ichi chimagwirizanitsidwa ndi ogula ndi masewera. Koma zochita za kampani sizingowonjezereka ku njira iyi. Amapanga nsapato zabwino komanso zodzikongoletsera Skechers, zomwe zidzakhala zenizeni zenizeni ndi kuyamba kwa chisanu.
Skechers Akazi
Skechers kampaniyi ili ndi mbiri ya kukhalapo kuyambira 1992. Anakhazikika patsogolo pa msika wa padziko pakupanga nsapato kwa achinyamata. Kuchokera mu 1995, kampaniyo yayamba kugwiritsidwa ntchito mwakhama kupanga mafakitale achikazi.
Poganizira zojambulajambula, chogogomezera chachikulu chiri pazokongoletsera. Nthano ya Skechers ndi yakuti nsapato siziyenera kukhala zodula, koma nthawi zonse ziziwoneka zabwino. Choncho, chidwi chenicheni chimaperekedwa, choyamba, osati ku matekinoloje ovuta, koma kuti apange zitsanzo zosangalatsa komanso kusankha mitundu yosiyanasiyana.
Chinthu chosiyana ndi Skechers brand ndi kuthekera pomwepo ndikuchitapo kanthu pa kusintha kwa mafashoni ndikuganiziranso zamakono.
Zombo za Skechers
Zopindulitsa kwambiri ndi nsapato za amayi a Skechers Synergy Vital Sign. Ali ndi zinthu zotsatirazi:
- mosavuta . Chifukwa cha kuunika kwake, nsapatozo zimakhala zosangalatsa kwambiri tsiku ndi tsiku. Kwa iwo, mawonekedwe apadera a tosole amadzazidwa ndi thovu, omwe amachititsa kuti kubwerera mwamsanga kudziko loyambirira atatha kusintha. Pokhapokha pa nsapato pali grooves, chifukwa chomwe chingakhotetse mosavuta. Choncho, nsapato sizingangobvala zokha za tsiku ndi tsiku, komanso zimachita nawo masewera;
- khalidwe lapamwamba ndi zojambula zokongola . Kuti apange pamwamba pa zogulitsa, chikopa chenicheni chimagwiritsidwa ntchito , ndipo ubweya wopangira umagwiritsidwa ntchito monga kutsekemera ndi kukongoletsera.
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