Mmodzi mwa anthu otchuka kwambiri ovala zovala, omwe amasankhidwa ndi anthu ambiri olemekezeka, amalonda komanso nyenyezi zamalonda, ndi Iceberg ya ku Italy. Msonkhano wa kampaniyo unayamba kutchuka kwawo mu 1974, ndipo kuyambira pamenepo opanga makina akupitiriza kudabwitsa mafilimu awo ndi zitsanzo zatsopano chaka ndi chaka.
Iceberg yakujambula
Chimodzi mwa zinsinsi za kupambana kwa Iceberg chinali chakuti woyambitsa wa chizindikiro anali wolenga Italy wojambula Julian Marcini. Zochitika zake ndi malingaliro apachiyambi ndi chitsanzo kwa okonza mafashoni ambiri otchuka masiku ano. T-shirts, raglan, malaya, zinthu zapamwamba ndi zovala sizingakhale zowerengeka . Komabe, chizindikirocho chinatha kutchuka chifukwa cha zokongoletsera zachilendo komanso kuphatikiza mitundu yosiyanasiyana. Masiku ano tidzasamalira zinthu zambiri zotchuka kwambiri za Iceberg.
Jeans Iceberg . Mzere wa jeans wa mtunduwu ndiwonekedwe lapamwamba kwambiri la mafashoni, lomwe nthawizonse limakhala lofunika kwambiri pa moyo wa tsiku ndi tsiku. Zosangalatsa zowonongeka, zowonongeka ndi zokongoletsera zimakopa chidwi cha mafashoni ambiri padziko lonse lapansi.
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Vuto lachisanu . Okonza amapereka zitsanzo zosazolowereka tsiku lililonse, zomwe zimathandiza kukhalabe akazi, oganiza komanso odzidalira. Mitundu yowonongeka bwino, zovala zofewa ndi zikopa, zowonongeka ndi zokongoletsera, kuphatikiza kawirikawiri mumaganizo a grunge - ndicho chimene chimapanga kusankha madiresi oundana.
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Msuzi wachitsulo . Okonza amagwiritsa ntchito miyambo yotchuka kwambiri - dzuwa, msukulu, chaka. Kuphatikizana ndi chilengedwe chonse ndi ma swetiketi, maketi ophimba azirala amawoneka osatsutsika ndipo amapatsa chikondi cha Kazual ndi chikondi.
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