Zovala zovala - mndandanda

Kuchokera pazovala za akazi masiku ano mukhoza kupanga gulu lonse - kutalika kwa mndandanda wa mayina ndiwopambana ndi kukula kwake, ndipo zikuwoneka kuti palibe amayi ochuluka kwambiri omwe makinawa angakhale othandizira 100%. Ichi ndi chifukwa chake mu bizinesi yamalonda pali malamulo ake okhwima - zowonjezera zimayima pamwamba pa ena osati kokha chifukwa cha kutchuka, komanso ndi mtengo, zovala zapamwamba ndi zina.

Malingaliro a zovala zovala malinga ndi BrandZ

BrandZ ndi deta yaikulu ya brand ndi data pa oposa 650,000 ogula ndi 23,000 malonda. Kuyambira m'chaka cha 2006, BrandZ yayamba kuwerengetsera mtengo wa malonda, momwe malo 100 amaperekedwa ndipo mwamtheradi zonse zochokera m'magulu osiyanasiyana zimagwira ntchito. Tiye tiwone kuti zovala zamtundu wanji walemba mndandanda wa dziko lonse lino.

1. Malo a 26 - yoyamba mu kampani yowerengera, kugulitsa zovala, nsapato ndi zipangizo - Louis Vuitton. Ndilo gawo la "luxury", ndipo limadola madola 24,312 miliyoni. Izi sizosadabwitsa, chifukwa matumba a kampani - chomwe chikhumbo cha akazi chapadziko lonse lapansi, popanda kulingalira mbali zakutali kwambiri, ndithudi, kumene lingaliro la mafashoni ali akhanda.
2. Malo 57 - Nike. Anthu amakonda masewera, ndipo Nike amathandiza kuti azisangalala. Inde, iyi ndi imodzi mwa makampani otchuka kwambiri pa masewera, ndipo chiwerengero chake cha $ 13,917 miliyoni ndi choyenera.
3. Malo 62 - H & M. Popanda zovala za kampani ya ku Sweden, palibe lipoti limodzi pa mafashoni a pamsewu - olemba malemba, ojambula zithunzi ndi zitsanzo monga zovala za H & M, ndikupatsanso malonda ndi mtengo wake ($ 13,006 miliyoni), ndizoona kuti chikondi chawo ndi chakale kwambiri ndi amphamvu kwambiri.
4. Pachinayi pa mndandanda wa zovala za amayi, ndipo pa 71 ali mu mndandanda wa BrandZ - Hermes. Mabotolo apadera ndi ngongole zikukakamiza amayi kukhala pamzere, kukhala zaka zingapo, ndipo mwinamwake kudikira kwautali koteroko kumakhudza mtengo wa kampani - $ 11,917 miliyoni zokha.
5. Malo 86 - Zara. Mnyamata wa ku Spain, mwini wake wa Zara Amancio Ortega, amadziwa momwe angakhalire bizinesi yogulitsa zovala zachibwana zotsika mtengo. Kwa gulu la bajeti, chiwerengero cha $ 10,335 miliyoni ndi zotsatira zabwino.
6. Malo 90 - Maloto a Paff. Chizindikirochi chikuwonetsedwa kuti ndi $ 9,600 miliyoni, ndipo ndiposachedwa pa ranking ya BrandZ, omwe ali m'gulu la zovala.

Zovala zabwino kwambiri za Forbes

Forbes nthawi zonse anali ndi masomphenya ake pambali zosiyanasiyana za moyo, ndipo maso awo sanadutse ndi zovala. Kotero, zovala zolemekezeka zamakono za Forbes zimayimilidwa ndi chiwerengero chachikulu:

1. Gucci.
2. Louis Vuitton.
3. Burberry.
4. Chanel.
5. Versace.
6. Prada.
7. Dior.
8. Alexander McQween.
9. Giorgio Armani.
10. Ralph Lauren.
11. Hermes.
12. Dolce & Gabbana.
13. Salvatore Ferragamo.
14. Dunhill.
15. Calvin Klein.

Makina otchuka kwambiri m'mafashoni ndi mawonekedwe osasangalatsa

Mndandanda wa zovala za dziko lapansi zingathe kukhazikitsidwa komanso zosiyana, mwachitsanzo:

• Zara;
• Calvin Klein;
• Dolce & Gabbana;
• Giorgio Armani;
• Dior;
• Pemphero;
• Chithunzi;
• Chithunzi;
• Burberry;
• Gucci;
• Louis Vuitton ;
• NAF-NAF;
• Mukuganiza;
• Chonchi;
• Morgan;
• Zosungidwa;
• Alexander McQween;
• H & M;
• Zara;
• OGGI;
• Mango;
• Sela;
• Colin;
• Topshop;
• Chloe;
• Columbia;
• Givenchy;
• Kenzo;
• Kira Plastinina;
• Chithunzi;
• Miu Miu;
• Monica Ricci;
• Kuwoneka Kwatsopano;
• Ostin;
• Savage.

Zojambula zamtundu wa zovala zazimsika zotsika mtengo

Zovala zodula komanso zapamwamba zingagulidwe kuchokera ku zinthu zotsatirazi:

• Zara;
• OGGI;
• Sela;
• Colin;
• Mango;
• Topshop;
• Kuwoneka Kwatsopano;
• Savage.

Mitundu yabwino ya zovala za akazi kuchokera ku "zovala zamkati"

Mndandanda wa makampani opanga zovala omwe amagwiritsidwa ntchito popanga zovala ndi awa:

• Lormar;
• Chinsinsi cha Victoria;
• Milavitsa;
• Triumph;
• Wotsutsa Agent;
• Chantal Thomass;
• Kusagwirizana.

Mndandanda wa mafilimu odziwika bwino a masewera kwa amayi

Mndandanda wa zojambula zamakina azimayi ku malo otchuka a Soviet zikuwoneka motere:

1. Adidas.
2. Nike.
3. Puma.
4. Reebok.
5. Columbia.
6. Mzimu.
7. Lankhulani.

Mndandanda uwu umayimira malonda abwino kwambiri a dziko la masewera.