Zina mwa mitundu yosiyanasiyana ya masewerawa ndi zovuta kwambiri kuti zisataye. Pambuyo pake, akufuna kuti akhale pamtundu wofanana ndi kutsanulira, ndipo panthawi imodzimodziyo azidula. Tiyenera kukumbukira kuti msika uli ndi zida zambiri za m'nyanja m'nyengo ya chilimwe, koma nkhaniyi ikufotokoza za mankhwala a Yamamay otchuka kwambiri a ku Italy. Aliyense amadziwa kuti Italy ndi malo obadwirako komanso maonekedwe abwino. Ndizovala zovala, nsapato, zovala, ndi zovala zamtengo wapatali.
Yamamay
Chiyankhulo cha Yamamay nthawi zonse chimakhala chotsatira kwambiri ndipo chimapanga ndalama zawo. Zovala za kampani ino zimadabwitsa kuti ziphatikizapo kalembedwe ndi kupusitsa. Komabe, ngakhale izi siziri zochititsa chidwi kwambiri. Chowonadi chakuti mtengo wa zovala zamkati ndi zakusambira pa chizindikiro ndi demokarasi, zomwe zikutanthauza kuti akazi onse a mafashoni angathe kupeza ndalama zapamwamba ndi zamakono zomwe ziri pachimake cha kutchuka. Yamamay suti imaphatikizapo chidziwitso cha bohemian, minimalism, kunyenga, kukongola ndi kuwala, kotero msungwana aliyense adzatha kusankha chitsanzo chake.
Mukusonkhanitsa kwa chizindikirocho ndikumakhala kosalekeza, komwe kuli mapiritsi a nyanja, mabala akuuluka, zojambulajambula, zojambula zozizira ndi zina zambiri. Okonza amalingalira zonse pamene amapanga mabala atsopano kuti akondweretse kukongola kulikonse, poganizira kusiyana kwa chikhalidwe cha akazi. Mu kusambira kwa mtundu uwu, mutha kupita ku gombe mosamala, mpaka ku dziwe kapena ngakhale ku gombe .
Nsalu za Yamamay
Kuphatikiza pa sukulu, kampani ikupanga kupanga zovala zamakono komanso zokongola. N'zosatheka kufotokoza m'mawu momwe kukongola kutulutsa. Iwo akhoza kukhala mu mthunzi wa pastel, wakuda, wowala, kapena wopanda machitidwe. Kuonjezerapo, Yamamay imapereka zinthu zambiri zogonana, zomwe mungathe kuziwonekera mu fano la seductress, coquette kapena heroine ya buku lokonda kugonana.
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